Our high definition digital billboard located Rt. 10 and S. State Street is located in Dover, Delaware up the highway from Dover Air Force Base, the largest transport base in the world.
“Impressions per day” or our Daily Effective Circulation (DEC.) is 30,000+/-. Our board is located at a signalized intersection which is one of the main feeders into the Main Gate of Dover Airforce Base and is at the gateway to the City of Dover the Capital of the First State.
Your ad will appear a minimum of 1,440 times a day in front of our DEC. You can run multiple ads in your slot and can change them as often as you wish for no charge. A static billboard never changes. Our big, bright, beautiful board is an eye magnet because it’s constantly changing and is located at a signalized intersection. A static billboard never changes . . after a little while, it fades into the background like a tree on the side of the road.
You can run conditional ads that only appear when it’s snowing, or raining, or the temperature is hot or cold. You can also run “price leaders” on coffee or hot chocolate when snow is in the forecast, as an example. We can perform magic. Static boards are, well, unexciting…
We can “day part” ads, too. We can run lunch specials on the board between 1000 and 1300 and change the menu every day. Piece of cake!
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