SOMO (V&M SUSTAINABLE MOBILITY)

SOMO, also known as V&M Sustainable Mobility, operates an innovative electric vehicle-based mobile billboard advertising network transforming Tesla vehicles and other EVs into moving advertisements throughout major U.S. metropolitan markets, combining outdoor advertising with environmental sustainability.

Founded in 2019 and headquartered in New York City, SOMO partners with rideshare drivers, fleet operators, and EV owners to install professionally designed vehicle wraps on electric vehicles, creating an eco-friendly mobile advertising medium delivering high-visibility brand exposure while promoting EV adoption and sustainable transportation.

SOMO's model aligns outdoor advertising with corporate ESG goals by exclusively utilizing zero-emission vehicles, appealing to environmentally conscious brands seeking marketing demonstrating commitment to sustainability and carbon footprint reduction.

The wrapped EVs operate throughout high-density markets including New York City, Los Angeles, Miami, Chicago, San Francisco delivering mobile impressions as vehicles traverse city streets, highways, commercial districts, and entertainment venues. SOMO targets partnerships with premium brands, technology companies, sustainable manufacturers, green energy providers, real estate developers seeking association with environmental responsibility, offering advertisers opportunity to reach urban audiences with high disposable incomes who value sustainability. The wrapped EV format provides mobile visibility advantages similar to traditional mobile billboards while offering positive brand association with clean transportation resonating with younger urban professionals, tech-savvy consumers, and sustainability-focused segments, supported by GPS tracking, route optimization, and strategic deployment during peak visibility hours.