Movingmedia

Moving Media Group Inc. is a Canadian-based media company utilizing interactive digital media solutions for Out-of-Home advertising. MMG’s network of interactive touch screens is installed in metropolitan taxi cabs, delivering entertaining content and advertising to hard-to-reach professionals, tourists and entertainment seekers 24 hours a day.

MMG targets hard to reach, on-the-go professionals, tourists and entertainment seekers. Our highly engaging Interactive Out-of-Home advertising platform reaches these valuable market segments in places traditional media cannot. Our system consists of a high-impact, interactive touch screen mounted in taxi headrests at eye-level with passengers.

We deliver advertiser messages to a captive audience in a distraction-free environment and have both a recall rate and an ROI that exceeds other media. We direct consumers to products and services, inform them of sales and events and fortify our advertisers’ brand images.

70% of our viewers are affluent professionals. With our platform, you can reach residents and travellers open to your message. According to the Out-of-Home Marketing Association of Canada, the average Canadian spends 53% of their weekly time outside of the home and avoids advertising delivered through traditional channels. Interactive Out-of-Home Media is uniquely effective in engaging these consumers.

In addition, tourists and ‘entertainment-seekers’ are also heavy users of metropolitan taxi cabs.  A good portion of taxi trips originate at the airport, 62% of taxi riders say they eat at a restaurant at least once a week, while 77% are interested in discovering new services. On-the-go viewers are highly engaged because they use the information they read to help make buying decisions within minutes of seeing your ad. Over 90% of our ridership is between 19 and 55 years of age.