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Soofa Premium Company

24 Thorndike Avenue
Cambridge, MA 2012130688


Soofa, a female founded spinout of the MIT Media Lab that created a "first" in the OOH advertising space: solar powered and wirelessly connected Soofa Signs. Located in great locations across Las Vegas, Boston and Atlanta, these pedestrian focused signs provide real time community information as well as a unique way to reach large numbers of people at the most desirable locations in each city. 

In addition to posting dynamic OOH creative, Soofa Signs also measure pedestrian traffic which allows us to provide actionable audience insights about ad campaign performance and the reach of your content. We are the first outdoor advertising platform that brings the customization, targeting and analytics of the digital world to the sidewalk.
 
Core Products: 
Impressions Based Media On Signs. 
Sponsored Content
 
Pricing Model: 
CPM/Impression Based 
Flat Fee For Vinyl Decal 

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Soofa, a female founded spinout of the MIT Media Lab that created a "first" in the OOH advertising space: solar powered and wirelessly connected Soofa Signs. Located in great locations across Las Vegas, Boston and Atlanta, these pedestrian focused signs provide real time community information as well as a unique way to reach large numbers of people at the most desirable locations in each city. 

In addition to posting dynamic OOH creative, Soofa Signs also measure pedestrian traffic which allows us to provide actionable audience insights about ad campaign performance and the reach of your content. We are the first outdoor advertising platform that brings the customization, targeting and analytics of the digital world to the sidewalk.
 
Core Products: 
Impressions Based Media On Signs. 
Sponsored Content
 
Pricing Model: 
CPM/Impression Based 
Flat Fee For Vinyl Decal 


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