Frequently Asked Questions

Media Profiles

Q: How do I create a Media Profile?

A: Under "My Account", click "Manage My Inventory" then click "Add New Item". Here you will enter information regarding: the name of the advertising opportunity, inventory number to help you keep track of the profile, whether or not you want the profile visible in the free searchable marketplace, what category the advertising opportunity falls under, a description of the opportunity and what venue the media is encountered in.

Once this information is included and saved, you have successfully created a Media Profile. DOmedia encourages you to enter as much detailed information as possible. This will allow advertisers & agencies to consider the opportunity with complete information.

There are additional tabs for each Media Profile. Here you can add images, support files, location, pricing, circulation/impressions, demographic, art/production specs and availability to each individual Media Profile.

If you have a large amount of inventory you would like to add to your account all at once, please contact Client Services at 866-939-3663 ext 6.

Q: Why can't I see my Media Profile when I do a search?

A: There are two possible reasons why your Media Profile is not visible in the marketplace:

2. You have chosen "Hide" as the status of your Media Profile. To change the status to "Show", log in, click on "My Account" then "Manage My Inventory." Once in your Media Profile, you will see the "Status" option under the Title. 
(The Show/Hide Status options will not display within a Media Profile until your account is approved. To expedite this process, contact Client Services at 866-939-3663 ext 6 or email theteam@domedia.com.)

Q: I manage a large amount of assets. How can I add them all at once?

A: If you have more than five Media Profiles that you would like added to your account, please contact Client Services. We have inventory bulk upload capabilities that will save you time. You can reach us at 866-939-3663 ext 6 or email theteam@domedia.com.

Q: What is Circulation?

A: Circulation is expressed in the DOmedia marketplace as Daily Effective Circulation or DEC.  DEC is the number of people exposed to a piece of media on average, per day. As the out-of-home industry is enhancing its level of standardization around circulation and impressions, DOmedia is building those capabilities into our database.

Q: My media does not have set impression or circulation numbers. How can I provide them?

A: Third party audited impression or circulation numbers are preferred. However, if you have an estimate that you are comfortable giving your clients, please supply it. Buyers know that your specific category may fluctuate on the impression or circulation numbers depending on the time, day, or event.