Out-of-Home Advertising Categories
Messages carried by vehicles reach Americans across the country. Seen by pedestrians and drivers alike, the messages can be on static displays, video screens, digital screens, or vinyl-wrapped vehicles. Some are 3-D, scrolling, or can even be illuminated to show up at night. Adding planned routes into the mix provides excellent geographic targeting.
Car wraps stand out and can cover any market or section of a market available by road. They command attention, and if used in a fleet, they can make an even bigger impact, including boosting frequency numbers. While these vehicles drive by an audience, lunch trucks can go right to your audience, where they’ll actually gather around your message.
Messages can be placed on trucks in specific markets for geographic and demographic targeting. These messages reach consumers as the trucks drive around the market on their typical delivery routes. Mobile billboards take messages to the consumers. These are great to use in areas where other outdoor advertising is restricted. These billboards are contracted to go on customized routes in the marketplace. Mobile billboards are perfect for demographic and geographic targeting.